Over the past few days, I have been seeing people exchanging information about their favorite marketing tools, explaining why they use it to achieve their ultimate marketing goals. In my case, the answer is simple. The true best marketing tool is REFERRALS. Think about it like this: You are looking…
What is SEO? Why is it important? These are extremely common questions I get, and the answers are actually simpler than you may think!
One of the most asked questions that’s been frequently asked out there on the Internet is this: Where is the best place to post content about my business? To which I respond: Content is something that should come naturally to you and you should adjust it according to your overall…
A few days ago, I came across someone who gave me an interesting challenge. They asked if I could explain what marketing is all about in less than 30 seconds. Of course, there’s no way to explain all the aspects of marketing in that short amount of time. That’s why…
Every day, we find more brands that are aware of the importance of investing in social media strategies. Over the past several years, we have seen how marketers use social media as a primary method of communication in B2B and B2C strategies. Social media is not an isolated channel anymore,…
As you know marketing is a management process in which products and services move from a concept to a customer. But what makes this concept successful? If you ask us… it is all about the technique you decide to use to connect with your final customers. These techniques have been…
Because 2018 is coming to an end, we have decided to give special recognition to some SEO tools that have helped us considerably during the year. Mastering SEO can be quite difficult because there is no single standard to gauge mastery with. If you keep an open mind concerning the…
Three out of four shoppers search online when they want to find a particular product, and seven out of ten made a purchase from a business they found using a search engine. If smaller businesses want to reach broader audiences, it is mandatory for them to begin listing on Google…
The internet revolution and globalism has substantially changed the trading world. Even though international trade has been historically dominated by large companies, things have started to improve for small and mid-sized businesses. Thanks to dramatically reduced trade barriers, improved transportation links, reduced operation costs, information technologies, and the emergence of…
Whether you are an editor or a writer, you must be mindful of the mistakes that can sneak into texts or articles. Some are more common than others, and some we don’t even realize are there. Writers and editors spend lots of time composing text, revising, and making thousands of…
