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Dr. Rissy’s Blog

Tips, tricks, and the latest marketing news.

Social Media Marketing
morissaschwartz

STRENGTHEN YOUR BRAND WITH A SOCIAL MEDIA AGENCY

The primary task of a social media agency is to strengthen a client’s brand. In fact, branding is one of the most essential services an agency should offer in order to for the agency itself to possess a strong social media presence. The ability to create a win-win situation is

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Copywriting
morissaschwartz

EMAIL COPYWRITING RULES

The first thing you should know is that email copywriting is technically the actual text seen within your email. On a conceptual level, however, email copywriting always directs the reader towards a certain goal. Email copywriting can be used to fulfill different goals. Keeping your subscribers informed about a specific

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Social Media Marketing
morissaschwartz

SOCIAL MEDIA AS AN ENTREPRENEUR

As an entrepreneur, I spend most of my working hours in social media. However, that doesn’t mean I am not capable of doing my job in a certain period of time – actually, it means the complete opposite. Besides being a copywriter, I am a social media and marketing expert.

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Copywriting
morissaschwartz

COPYWRITING: FINDING A PROFITABLE SECTOR

I have heard many people ask about what the most profitable sector in the copywriting industry is currently. To be honest, I don’t think that a certain sector is more profitable than others per se – it’s what you can do with the writing you produce that matters more. The

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Content Marketing
morissaschwartz

DR. RISSY’S UPWORK RATING IS OFFICIALLY TOPS!

If you’re a freelancer or a company looking for freelancers, chances are you’ve heard of Upwork. It’s one of the pre-eminent sites for writers, marketers, and content mavens looking for work, and business of all sizes who need help bringing their company to the next level. Over 12 million freelancers

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YouTube Testimonial
Social Media Marketing
morissaschwartz

THE MOST AMAZING YOUTUBE TESTIMONIAL

When you work online, only interacting with your clients through emails and Skype calls, you quickly learn to cherish any personal reminder that what you do matters. Recently, I got just such a reminder in the form of a YouTube testimonial. It’s one of the kindest, coolest, most affirming and

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Marketing
morissaschwartz

SOCIAL MEDIA MARKETING VS. TRADITIONAL MEDIA

Traditional marketing methods might reach a lot of people, but these days that’s not enough. Effective social media marketing isn’t just about reaching as many people as you can and hoping for the best. Above all, you need to engage and interact with your audience. Before social media existed, companies

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Working Smart
morissaschwartz

FOLLOWING UP WITH CLIENTS

Following up with clients can be quite tricky. Nobody wants to be “that” contractor who texts them every 5 minutes to know where you two are standing. I can say with confidence that I have good relationships with my clients. Giving them enough time and space when I work with

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Uncategorized
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SOCIAL MEDIA PLATFORMS FOR BUSINESS

Social media platforms work differently for every type of business. As the owner and founder of Dr. Rissy’s Writing and Marketing, my company specializes in creating content for publication on a diverse number of platforms, as well as the creation of digital marketing strategies for businesses in any field. If

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Uncategorized
morissaschwartz

BEING MOTIVATED AS A BUSINESS OWNER

What motivated you to continue running your business, even when the results weren’t as great as you expected? Entrepreneurs know that this path of self-creation comes with its ups and downs. There are days where everything goes completely the opposite way of what you planned, and it certainly stings a

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