Even if we are in a social media era, you will need a website for your business. Why? Well, look at your website as a presentation card.
We will take Dr. Rissy’s Writing and Marketing website and social media accounts as an example. Our brand is on different social media platforms such as Instagram, Facebook, Twitter, Linkedin, and more. And each platform serves a purpose, whether it is lead generation, engagement, etc.
In our case, we use Facebook and Instagram to interact with our audience, know what they are thinking and how they feel about our services. With Linkedin, we are able to connect with other professionals in the field and keep learning about new tendencies. And on Twitter, we try to always interact through different tweets and learn about different points of view.
Once you fulfill that purpose it is time to redirect your audience to your website. There you will have an introduction to your business and all the services or products that you offer. The main idea of a website is to have complete and detailed information.
If you go to our website and take it as an example you will see a clean and clear layout. The first thing that you will encounter is the name of our company and a short introduction about what we do. And if you scroll down you will see a video about what we do, and why we love doing it so much.
You can tell your audience about what you do and why you do it, introduce your team to potential clients, post samples of the work that you are proud of, and even have a FAQ section that will help clear out the most common questions.
At Dr. Rissy’s Writing and Marketing, we also like to include a review section where everyone who visits our website can read the 5 stars reviews that we have gotten over the years.
Don’t be afraid to start your website, even if it takes time you will see the incredible results!