Dr. Rissy’s Blog

Tips, tricks, and the latest marketing news.


Crafting CTAs that convert

When you are in the process of becoming a marketing expert, there are some terms that you should be aware of; one of them is CTA. CTA stands for call-to-action. CTAs are visualized as phrases or buttons that guide you along a website or marketing funnel. You can apply call-to-actions

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Types of influencers and who should work with them

Nowadays, almost every brand works with influencers because they have the ability to mold the perception that your audience has about a particular product or service. Social media influencers, as their name suggests, influence the buying behavior and decision-making of their followers. Using influencers in your marketing strategy is a

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