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Dr. Rissy’s Blog

Tips, tricks, and the latest marketing news.

Working Smart
morissaschwartz

Learn how to create an effective business plan

When you are an entrepreneur, like us, you might be aware of what a business plan is and why it is so important to have one for your company. Usually, developing a business plan is a key first step to ensuring success. It will define that success, determine what your

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Working Smart
morissaschwartz

3 qualities that will make you stand out as an entrepreneur

Entrepreneurship isn’t easy. It takes courage to start a business on your own. That’s why only highly motivated entrepreneurs are the ones who build a company that lasts.  Dr. Rissy’s Writing & Marketing is a woman-owned business, and we are proud to say that our founder Morissa Schwartz has all

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Social Media Marketing
morissaschwartz

The big secret behind healthy communication

Everybody talks about the big secret behind having a successful social media marketing agency, and as simple as it sounds, the secret is having good communication. As a social media marketing agency you want your team to be in sync, because when that happens, you get excellent results for your

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Business writing
morissaschwartz

Understanding the different Doctoral Degrees

Nowadays, there are different types of Doctoral Degrees which is the highest level of academic degree in most fields. When you think about a doctoral degree the first thing that comes to mind is usually a Ph.D. (Doctor of Philosophy) which is the most common between all degrees, but the

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Content Marketing
morissaschwartz

Be Original with Content Marketing

Content marketing is all about creating unique and engaging content for your accounts. Whenever you are writing for a blog, social media platform, or even a copywriting piece for a website, make sure that your content stands out from the rest. Sadly, it’s common for some people to notice another’s

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Working Smart
morissaschwartz

Expand Your Creativity as a Copywriter

When you work in a creative field, it can be difficult to find inspiration. Let’s be honest, sometimes you might feel like you’ve done everything you can to gain some inspiration and improve your writing, but nothing is working. In this article, we will give you the secret that you

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Working Smart
morissaschwartz

TURNING CUSTOMERS INTO LOYAL CUSTOMERS

What is the difference between a customer and a loyal customer? It’s all about satisfaction! You can have a lot of customers, but it is hard to make them come back to you. If you want this to happen, you will need to keep them satisfied, and you can make

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Working Smart
morissaschwartz

HOW IMPORTANT IT IS TO BUILD YOUR ONLINE PRESENCE?

Our social media platforms have given us the visibility that we need in order to stay in touch with current clients, inform about our products and services, and get leads that might be interested in working with us in the future. That’s why we make such a big deal about

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Social Media Marketing
morissaschwartz

KEEPING TRACK OF YOUR KPIS ON SOCIAL MEDIA

Whenever you create your social media pages, you need to know how they are performing in different aspects.  That’s how Key Performance Indicators were born – to tell you how you are doing and what you can improve. If you haven’t heard about KPIs before, they are a measurable value

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Business writing
morissaschwartz

WRITING A GOOD SPEECH

We are aware that writing a speech might not be as easy as everyone thinks. Actually, even copywriters think too much when it comes to writing a speech because it isn’t something that you are going to put up on social media or on a website. It’s a completely different

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