If you think about it, social media has changed the way we communicate. Why? Because we have to find a way to get our audience’s attention and, depending on where you post your content and the way that you present it, you will get different results. When you go to…
Some people argue that content marketing is better than social media advertising when it comes to achieving the greatest results, or vice versa. I, on the other hand, am convinced that both methods go hand in hand with an airtight, 360-degree marketing strategy. Promoting your business can be done in…
If you’re a freelancer or a company looking for freelancers, chances are you’ve heard of Upwork. It’s one of the pre-eminent sites for writers, marketers, and content mavens looking for work, and business of all sizes who need help bringing their company to the next level. Over 12 million freelancers…
The internet revolution and globalism has substantially changed the trading world. Even though international trade has been historically dominated by large companies, things have started to improve for small and mid-sized businesses. Thanks to dramatically reduced trade barriers, improved transportation links, reduced operation costs, information technologies, and the emergence of…
Quality content will draw true customers to your brand and business way more effectively than many other efforts put into marketing. Even if you are able to find a way to drive tons of traffic to your site, without quality content, it will be difficult to build a loyal following.…